Master Solutions Blog

You can’t wake up anymore without hearing something about AI, and in the business world, there’s almost a sense of peer pressure around it. Nowadays, you have to be using AI, or your business will be left behind… or at least, that’s the narrative.

While we are in no way discouraging you from adopting AI, we are saying that moving forward without a plan is likely to waste your money. For AI to work the way you want and need it to, you need to have done the homework and laid a foundation for success.

Artificial intelligence has reshaped the relationship that many people have with technology, and especially how we work and communicate. Despite this, there are plenty of challenges that the technology faces—especially if it wants to remain sustainable. Today, we want to look at the fuel that keeps these platforms running—the data center—and why it’s important to consider them in the context of the AI conversation.

Artificial intelligence, or AI, is practically now a household name, and it’s changing the way we think about work, communication, and even innovation. It takes a lot of power and infrastructure to fuel these systems, however, and they wouldn’t be possible without the data center. These structures are the powerhouses that enable AI, but what does a data center for AI look like?

When the time comes that you have to make a big decision—one that could have some significant impact on your business, for instance—what does your thought process look like? Do you rely on data, or do you rely on what your gut tells you?

If it’s the latter, you’re literally relying on your least accurate information and hoping that you get the most beneficial outcome. Instead, why not rely on the other, quantitative and confirmed data your business has collected over the years and pair it with the analytical prowess of AI tools?

We’ve all been given an impression of what artificial intelligence is or will ultimately become through pop culture. HAL 9000, Skynet, Ultron, and M3GAN each show their own form of calculated malice. 

However, in reality, the true potential of AI is more in line with the likes of Rosie the Robot, JARVIS, R2-D2, or Data, helpful companions who assist their cohort in generating ideas or completing tasks, often leaning on the soft skills that have been so valued in human relationships, things like curiosity, empathy, and resilience. Let’s consider how we can embrace these soft skills and better utilize the tool at hand.

Operational efficiency is pretty important for businesses. Wasting time, money, and resources can stifle growth and put you at a competitive disadvantage. Fortunately, technology offers powerful solutions used to eliminate common inefficiencies. Today, we want to go through five ways you can use technology to drive real results.

AI is all over business and offers immense potential, but like any other technology, its misuse (including over-reliance) can lead to serious problems. To prevent AI from hurting your business, you need to understand the key pitfalls and thoroughly manage governance. Think of AI as a powerful, specialized tool that requires careful handling.

AI is a game-changer, there's no doubt about it. From the value your business gets from streamlining operations to its powerful information retrieval, it’s changed, in a very short amount of time, how knowledge-based businesses operate. If you're thinking of handing over your entire customer support operation to an AI, however, you need to pump the brakes a bit. While AI offers incredible efficiencies, completely removing the human element could be a problem for your business.

Hope can be enough to keep you moving forward, even when the world feels heavy and dark. While it’s good to keep hope in your heart as a light to help you push onward, it’s not a very good cybersecurity strategy. Hope won’t stop a data breach, a ransomware attack, or a phishing scam, and it certainly won’t keep you safe when cybercriminals only need one slip-up from anyone in your office to ruin your day.

For any growing business, strategic technology leadership is non-negotiable. It’s the force that drives efficiency, security, and innovation. Yet, for many small and medium-sized businesses, the cost of a dedicated Chief Information Officer (CIO) is a significant barrier to getting the technology and strategies to do so. This has led business leaders to ask a critical question: Can Artificial Intelligence do the job?

Artificial Intelligence (AI) is everywhere these days. It has become a standard feature in many business tools and devices. This means a lot of people are using it day-in and day-out. The question becomes: Is it truly beneficial, or does it create more headaches than it solves? Let's explore how AI can actually help your business.

The daily grind. We all know it. That relentless cycle of repetitive tasks and the constant feeling of being busy but not necessarily productive. It’s an all-too-familiar feeling. What if technology could transform that frustration into a feeling of steadfast accomplishment?

AI is everywhere. In a relatively short amount of time, artificial intelligence has exploded from being a fringe feature to becoming standard kit in many—some may argue most—applications and devices, particularly those intended for business use.

The truth is that it’s hard to tell whether AI could bring a business a ton of benefits or if it ultimately generates (pun intended) more problems than its worth… at least, without a concerted effort to make those determinations. Let’s see what we can do to make sure it is beneficial.

We understand that the whispers about artificial intelligence are growing louder. Understanding AI is the first step to harnessing its incredible potential for your business, bringing peace of mind to both employers and employees.

You can’t run a business these days without hearing about how AI is changing the technology landscape and what that means for your organization. It gives SMBs like yourself some serious power, often enough to do more complex tasks that it couldn’t otherwise do without significant time and effort investments. But sometimes it’s more about the easy wins, so that’s what we’re covering today: the simple ways your organization can shift operations with AI.

Are you constantly looking to improve your small business and stay ahead of the game? Let’s talk about some tech that can seriously boost how you operate: artificial intelligence (AI), cloud computing, and cybersecurity.

Google has implemented Gemini, its latest AI model, into its free software strategy. Previously, it was only available to those on the Advanced plan, a $20/month service. The model can reference a user’s Search queries and other applications to personalize the user’s results, but is this a good thing, or even something you want in the first place?

Artificial intelligence—AI—is rapidly appearing in more and more contexts, but one most people have almost certainly seen by now is at the top of Google’s search engine results. For those who would rather not see these generated results—which have been found to be occasionally contradictory or outright wrong, depending on the source the AI has drawn from—there are actually a few ways to accomplish this.

Google has made its claim on artificial intelligence with Google Gemini, a new AI platform. Gemini can handle a lot of neat tasks that you, as a business owner, might find useful. Today, we want to highlight some of them to see if they can help you in your efforts.

Typically, we use this space to talk about technology-related issues that have a positive impact on business, society, and individuals. Information technology has and will continue to transform the world we live in. One of the central topics of this giant IT transformation is artificial intelligence (AI) and where it fits into the paradigm of modernity.  Much has been made about the potential benefits of AI—and many of them are legitimate—but in today’s blog, we wanted to discuss the dark side of AI, and whether or not immediate regulation of the technology is a prudent decision.